OPERATIONS · EVENTS · CULTURE - FOR STARTUPS
Fractional operations and event production for startups in the U.S. and Israel - without the full-time overhead. Yakira and team have planned 200+ offsites, opened U.S. offices for Israeli companies, and shipped 10,000+ swag boxes since 2019.
01 - WHAT WE DO
Fractional ops leadership for teams that need senior judgment without a senior headcount.
Recent work Stood up a U.S. ops function for a Series-A Israeli SaaS team in 6 weeks.
The moments that make a team feel like a team - designed and run end-to-end.
Recent work Built a year-long EX calendar for a 60-person hybrid team across SF and Tel Aviv.
Internal and external events produced from concept to teardown - on time, on budget.
Recent work Delivered a 3-day leadership offsite in Sonoma for a 40-person exec team.
Find it, build it, run it. U.S. office launches for Israeli companies, end-to-end.
Recent work Built U.S. HQ in San Mateo for an Israeli SaaS company in 6 weeks.
Considered, on-brand swag programs - sourced, kitted, and shipped from the U.S.
Recent work Shipped 1,200 onboarding kits across 14 states for a Series-B launch.
Fractional ops leadership for teams that need senior judgment without a senior headcount.
Recent work Stood up a U.S. ops function for a Series-A Israeli SaaS team in 6 weeks.
The moments that make a team feel like a team - designed and run end-to-end.
Recent work Built a year-long EX calendar for a 60-person hybrid team across SF and Tel Aviv.
Internal and external events produced from concept to teardown - on time, on budget.
Recent work Delivered a 3-day leadership offsite in Sonoma for a 40-person exec team.
Find it, build it, run it. U.S. office launches for Israeli companies, end-to-end.
Recent work Built U.S. HQ in San Mateo for an Israeli SaaS company in 6 weeks.
Considered, on-brand swag programs - sourced, kitted, and shipped from the U.S.
Recent work Shipped 1,200 onboarding kits across 14 states for a Series-B launch.
02 - HOW WE WORK
Step 1
A 30-minute intro call. We pin down scope, timeline, and pricing before anyone signs anything. No fishing expeditions.
Step 2
Shared Slack channel, weekly standups, your tools. Treat us like internal team - because for those weeks, we are.
Step 3
You get the receipts: budget reconciled, vendor list, retro doc. Hand-off is documented so your team can run with it.
03 - WHO YOU'LL WORK WITH
Yakira Hoz has spent a decade running operations and producing events for fast-moving teams. She works at the intersection of logistics, collaboration, and human connection - the unglamorous middle that makes the rest possible.
Based in the San Francisco Bay Area, she partners with U.S. and Israeli startups: building U.S. footprints, designing offsites that people actually talk about, and standing up the operating cadence a growing team needs.
MSquare is small on purpose. Every engagement is led by a senior operator - there is no junior bench, and there are no hand-offs.
"I treat your offsite like it's my own company's - because for those weeks, it is."
- Yakira Hoz, Founder
Past employers & clients
Client list available on request.
04 - WHY MSQUARE
Walk the office. Meet the vendor. Sign for the delivery. Local where local matters.
We work the morning with Tel Aviv and the afternoon with San Francisco. No lost days.
No retainer trap. Project-based or fractional engagements priced to the scope you actually need.
No hand-off to juniors. The person you scope with is the person who runs the work.
05 - RECENT WORK
Sales kickoffs, founder dinners, leadership offsites, U.S. office openings, and the swag boxes that show up the day before the new hire does.
06 - WORDS FROM OPERATORS
"Yakira is the person you call when you need it done right and you need it done yesterday. She set up our U.S. office in five weeks - desks, vendors, payroll, the works - while I focused on closing our round."
"Our offsite run professionally but felt like family; not a logistics exercise. Yakira ran point on every detail so the leadership team could actually be present. People are still talking about it."
"Half ops lead, half therapist, fully indispensable. MSquare gave us the leverage of a full-time ops hire without the headcount - and the executional bar is genuinely high."
Offsite, office build-out, ongoing ops support - we'd love to hear what you're building and help make it happen. Hop on a free 20-minute call to share your timing, scope, and budget.